03 — Driftwood Care
Premium spaces deserve ongoing care. Driftwood Care is a quiet maintenance subscription that keeps cold plunges, saunas and recovery environments performing as they did on day one.
— Our pledge
We keep toxins out of the saunas and plunges we care for — on purpose, every visit.
For cold plunges and saunas we prefer no chemical cleaners. We rely on ozone, UV, mineral systems and top-tier organic products to keep water and cedar pristine — so what touches your skin and what you breathe in stays clean.
Ozone, UV and mineral water care over chlorine and bromine.
Natural finishes, organic oils, breathable surfaces.
Responsibly-sourced timber, stone and reclaimed elements.
— Residential plans
Three tiers of upkeep for private homes — from light entry care to a fully managed wellness experience.
— Essential
From $180/ month
$180–$300/mo range
Low-friction entry care for light-use home setups.
— Performance
From $350/ month
$350–$600/mo range
Most homeowners should be here.
— Signature
From $800/ month
$800–$1,500/mo range
Concierge wellness experience for the most demanding setups.
— Commercial plans
Multi-visit programs for boutique fitness, recovery studios and hospitality wellness.
— Essential
From $1,200/ month
$1,200–$2,500/mo range
Foundational care for boutique studios and clubs.
— Performance
From $2,500/ month
$2,500–$5,000/mo range
Twice-weekly programs for high-traffic facilities.
— Signature
From $6,000/ month
$6,000–$15,000+/mo
Hotel-level presence. Equinox-grade upkeep.
— Add-ons
One-time services for any subscriber. Larger jobs (full installs, equipment repair, replacements) priced on request.
— Add-on
$150
$150–$400 range
— Add-on
$50
$50–$200 range
— Add-on
$1,200
from $1,200
Need installs, equipment repair or large-scale work? Talk to the team.
— Follow the care team
Water care, cedar treatments and weekly visits — shared as we go on Driftwood Care's Instagram.